A 19-year-old New Zealander tragically lost his life following a serious head injury incurred during a game of “run it straight,” a viral social media challenge involving tackles. Identified as Ryan Satterthwaite, he succumbed to his injuries in a Palmerston North hospital after participating in this impromptu activity among friends. The game, typically unregulated, has gained notoriety for its risks, prompting police to highlight the severe safety hazards associated with such impromptu events.
Tragic Death Highlights Dangers of Viral Tackle Game in New Zealand

Tragic Death Highlights Dangers of Viral Tackle Game in New Zealand
A 19-year-old's fatal injury during a popular social media game raises urgent safety concerns.
Emergency services have noted the resurgence of “run it straight” as many players take part in casual tournaments inspired by social media, despite warnings from professionals about the potential for serious head trauma. With the rise of events like the Runit Championship League, which attracted over a thousand spectators in Auckland, the allure of the game has grown, yet safety concerns remain largely unaddressed. Organizers of freestyle and competitive leagues assure participants that thrilling rewards await, but safety measures seem minimal. Local authorities are urging stricter precautions, as advocates stress for protective gear and supervision during play. The unfortunate death of Satterthwaite serves to elevate the call for awareness regarding safety in these increasingly popular yet perilous activities.