Rising Stars from the Heart of Africa: South Sudanese Models Shine in the Fashion Industry

Sat Jun 07 2025 22:48:42 GMT+0300 (Eastern European Summer Time)
Rising Stars from the Heart of Africa: South Sudanese Models Shine in the Fashion Industry

The journey of South Sudanese models is captivating the fashion world, blending beauty with resilience while navigating challenges in their careers.


South Sudanese models, renowned for their beauty and resilience, are increasingly making their mark in the global fashion industry. With figures like Arop Akol, Adut Akech, and Alek Wek leading the charge, their representation and ongoing success signal a crucial shift towards diversity on runways worldwide.


Arop Akol, a young South Sudanese model, is making waves in the fashion industry after realizing her dreams several years ago. With her striking features and natural beauty, Akol embodies what many describe as the quintessential off-duty model look. While seated at the offices of her UK agency, she reflects on her journey, having walked the runways of prestigious labels in London and Paris, including a memorable appearance alongside supermodel Naomi Campbell.

Akol's roots trace back to South Sudan, a nation widely recognized for producing models of exceptional beauty. Models from South Sudan, or those hailing from its extensive diaspora, are increasingly ruling the fashion scene. The rise of South Sudanese stars includes names like Anok Yai, Adut Akech, and the groundbreaking Alek Wek, who was among the first to achieve global fame after being scouted in London in 1995.

Recent findings from industry insiders indicate that approximately 20% of the latest "future stars" listed by Models.com are of South Sudanese heritage, showcasing the euphoric influence of these models on global fashion. The trend is exemplified by Vogue's recent feature on budding talents set to dominate catwalks, which prominently highlighted South Sudanese models.

Experts such as Dawson Deng, co-founder of South Sudan Fashion Week, believe that the allure of these models is tied not only to their striking aesthetic — dark skin, impressive stature, and high cheekbones — but also to the spirit of resilience they embody. Many of these stars, including Akol, have weathered the storms of conflict, migration, and uncertainty, yet emerged stronger and determined to claim their place in fashion.

The quest for modelling success is not without its pitfalls. Akol recounts the struggles she faced when first scouted, including demands for upfront fees that are often not expected in professional modelling. Challenges remain prevalent, with reports of models being underpaid or facing barriers from their families who view the industry as inappropriate.

Despite these hurdles, Akol, who now resides in London, encourages her peers to break through societal constraints. She acknowledges that while opinions may differ back home, the potential for South Sudanese models to flourish is undeniable. Deng's financial success stories highlight a shift in cultural perspectives, as many young women have begun to redefine modelling's narrative and are recognized as vital contributors to their families.

As the demand for diversity in fashion grows, models from South Sudan symbolize the narrative of resilience and empowerment. Arop Akol expresses optimism for her homeland, stating, "South Sudanese models are here to stay." Their sustained presence on the global stage not only opens doors for them but also for aspiring talents from regions longing to be represented in mainstream fashion.

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