With a tumultuous start to the year, Santorini's tourism industry, a cornerstone of the island's economy, faces challenges ahead due to a series of recent earthquakes impacting visitor confidence.
Santorini Faces Uncertainty for Summer Tourism Amid Ongoing Earthquakes

Santorini Faces Uncertainty for Summer Tourism Amid Ongoing Earthquakes
Concerns Grow as Earthquakes Shake Iconic Greek Island and Impact Tourist Arrivals
The picturesque island of Santorini is bracing for a tumultuous summer tourist season, as a series of earthquakes rattles the region, commencing in January. February typically marks the unofficial start of tourism for Santorini, welcoming the first cruise ships and the Easter holiday crowd. However, the persistent tremors have already detoured one cruise company, igniting fears that the island's primary industry could encounter significant hurdles this year.
Antonis Pagonis, president of Greece's Association of Hoteliers, reports a worrying decline in bookings over the last few days, though he retains hope for a swift recovery. The magnitude of the challenge extends beyond fewer guests—the island's reliance on seasonal workers for its summertime influx of visitors is now at risk. The local economy, which typically serves thousands daily, may encounter an acute shortage of labor.
Temporary workers, primarily from the Greek mainland and abroad, have begun reconsidering their plans for the summer, leading to decreased numbers. One bartender, Manos, noted his concerns over insufficient tourists this season, prompting him to secure a position in Corfu instead.
While the current quake fears pose a barrier to summer tourism, they have also halted essential renovations as hotel owners grapple with declining worker availability. In response, the hotel industry is calling on the government to offer assistance, proposing measures to support both current employees and those seeking summer roles. Although initial responses from the government have been positive, concrete implementation remains uncertain.
The Greek authorities have reacted promptly by deploying rescue teams and instating a state of emergency to fast-track aid. Yet, many in the tourism sector argue that the focus must extend beyond short-term remedies to include vital investments in infrastructure, such as a new port and improved safety regulations for private rentals.
Accounted for roughly 2.5% of Greece's GDP, Santorini generates an estimated €5.9bn annually, thus any sustained decline poses a significant threat. While no cancellations have been reported thus far, the potential reduction in bookings could severely impact local businesses if the seismic disturbances persist.
During a recent island visit, Prime Minister Kyriakos Mitsotakis emphasized the critical importance of preserving Santorini's reputation as a world-class tourist destination. He pledged to protect the island and ensure robust tourism moving forward.
Margarita Karamolegkou, a hotel owner, expressed her optimism despite the uncertainties. With a long history in hospitality, she believes her establishments will maintain high standards even under challenging conditions. However, she acknowledged that ongoing quakes could delay the opening of her four hotels, employing 120 workers, underscoring the need for a sustained commitment to recovery in the coming months.
Antonis Pagonis, president of Greece's Association of Hoteliers, reports a worrying decline in bookings over the last few days, though he retains hope for a swift recovery. The magnitude of the challenge extends beyond fewer guests—the island's reliance on seasonal workers for its summertime influx of visitors is now at risk. The local economy, which typically serves thousands daily, may encounter an acute shortage of labor.
Temporary workers, primarily from the Greek mainland and abroad, have begun reconsidering their plans for the summer, leading to decreased numbers. One bartender, Manos, noted his concerns over insufficient tourists this season, prompting him to secure a position in Corfu instead.
While the current quake fears pose a barrier to summer tourism, they have also halted essential renovations as hotel owners grapple with declining worker availability. In response, the hotel industry is calling on the government to offer assistance, proposing measures to support both current employees and those seeking summer roles. Although initial responses from the government have been positive, concrete implementation remains uncertain.
The Greek authorities have reacted promptly by deploying rescue teams and instating a state of emergency to fast-track aid. Yet, many in the tourism sector argue that the focus must extend beyond short-term remedies to include vital investments in infrastructure, such as a new port and improved safety regulations for private rentals.
Accounted for roughly 2.5% of Greece's GDP, Santorini generates an estimated €5.9bn annually, thus any sustained decline poses a significant threat. While no cancellations have been reported thus far, the potential reduction in bookings could severely impact local businesses if the seismic disturbances persist.
During a recent island visit, Prime Minister Kyriakos Mitsotakis emphasized the critical importance of preserving Santorini's reputation as a world-class tourist destination. He pledged to protect the island and ensure robust tourism moving forward.
Margarita Karamolegkou, a hotel owner, expressed her optimism despite the uncertainties. With a long history in hospitality, she believes her establishments will maintain high standards even under challenging conditions. However, she acknowledged that ongoing quakes could delay the opening of her four hotels, employing 120 workers, underscoring the need for a sustained commitment to recovery in the coming months.