Dr. Celiwe Ndaba's revelations on financial exploitation within marriages highlight the urgent need for awareness around domestic abuse, as many women share their experiences.
Financial Abuse in South Africa: Dr. Celiwe Ndaba Shakes the Patriarchy

Financial Abuse in South Africa: Dr. Celiwe Ndaba Shakes the Patriarchy
South Africa grapples with rise of financial abuse as Dr. Ndaba's story ignites national dialogue.
When South African doctor Celiwe Ndaba chose to speak out against her husband's financial exploitation, she inadvertently sparked a national dialogue around a form of domestic violence that remains largely unaddressed – financial abuse. Through a series of viral videos shared from her vehicle during daily commutes, Dr. Ndaba documented her struggles in a toxic marriage where she felt coerced into financing her husband's extravagant lifestyle, which notably included a penchant for luxury cars.
Dr. Ndaba, a mother of three, reflected on the poor choices she made, including taking out loans to support her husband in acquiring vehicles like a Mercedes Benz. As she elaborated on the daunting financial pressures this led to, her followers surged, with many seeking support and sharing similar experiences under her posts.
Her husband, Temitope Dada, has since created a TikTok account where he reacts to her claims, dubbing himself “Mr. Benz or nothing.” His posts, however, have only fed the public interest, as many women rally behind Dr. Ndaba, expressing solidarity and sharing their own stories of suffering in silence.
Legal expert Bertus Preller highlighted that as South African women achieve professional milestones, they still face systemic patriarchy, particularly around financial autonomy. This is emblematic of a broader trend where financial abuse manifests as a method of control in relationships, operating under the guise of economic exploitation, often left unchecked by law.
Reports reflect a concerning reality, noting the psychological ramifications for victims, including feelings of inadequacy and worthlessness. One anonymous university lecturer recounted how her husband's deceit over his credentials not only devastated her financially with evictions and debts but also left her in a cycle of emotional abuse.
As Dr. Ndaba’s story circulates, it resonates with the experiences of many women who find themselves in similar predicaments of financial control, often exacerbated by societal expectations of gender roles. Sociologist Nombulelo Shange pointed to a "double patriarchy" affecting women, where professional success doesn’t guarantee freedom from traditional male dominance.
In response to these stories, women have begun sharing their coping mechanisms, such as appearing to cede financial control by letting partners use their credit cards. These discussions emphasize the critical importance of financial discussions before and during relationships, echoing the sentiments of experts who urge vigilance and protection against potential partners.
As the conversation surrounding financial abuse continues to grow, women like Dr. Ndaba advocate for the significant role of finance in partnerships and the necessity for open communication about financial health within relationships. The hope remains that increased awareness will yield change for many women facing similar challenges in managing their lives and relationships.
Dr. Ndaba, a mother of three, reflected on the poor choices she made, including taking out loans to support her husband in acquiring vehicles like a Mercedes Benz. As she elaborated on the daunting financial pressures this led to, her followers surged, with many seeking support and sharing similar experiences under her posts.
Her husband, Temitope Dada, has since created a TikTok account where he reacts to her claims, dubbing himself “Mr. Benz or nothing.” His posts, however, have only fed the public interest, as many women rally behind Dr. Ndaba, expressing solidarity and sharing their own stories of suffering in silence.
Legal expert Bertus Preller highlighted that as South African women achieve professional milestones, they still face systemic patriarchy, particularly around financial autonomy. This is emblematic of a broader trend where financial abuse manifests as a method of control in relationships, operating under the guise of economic exploitation, often left unchecked by law.
Reports reflect a concerning reality, noting the psychological ramifications for victims, including feelings of inadequacy and worthlessness. One anonymous university lecturer recounted how her husband's deceit over his credentials not only devastated her financially with evictions and debts but also left her in a cycle of emotional abuse.
As Dr. Ndaba’s story circulates, it resonates with the experiences of many women who find themselves in similar predicaments of financial control, often exacerbated by societal expectations of gender roles. Sociologist Nombulelo Shange pointed to a "double patriarchy" affecting women, where professional success doesn’t guarantee freedom from traditional male dominance.
In response to these stories, women have begun sharing their coping mechanisms, such as appearing to cede financial control by letting partners use their credit cards. These discussions emphasize the critical importance of financial discussions before and during relationships, echoing the sentiments of experts who urge vigilance and protection against potential partners.
As the conversation surrounding financial abuse continues to grow, women like Dr. Ndaba advocate for the significant role of finance in partnerships and the necessity for open communication about financial health within relationships. The hope remains that increased awareness will yield change for many women facing similar challenges in managing their lives and relationships.